By Michael B. Perini, ABC perini & associates Ok, a new term to get to know and really be familiar with. Â No, I am not kidding. Inbound Marketing Inbound marketing is promoting a business or nonprofit or issue through: Blogs eBooks...
Many of you have added your business or nonprofit to local search and business directories that are available online, such as Yahoo, Yelp, Bing, YellowPages, etc. Â There are more than 50 major online search directories available today for online searches....
by Michael B. Perini, ABC perini & associates The small business owner is often used as the example of how America is built. Entrepreneurs make our country great, in my view. However, a new business owner can put their heart and soul (and financial savings) into...
by Michael Perini, ABC Perini & Associates With the invention of the digital camera and smartphones with cameras built in a new era of photography is upon us. The number of photos that you and I take in a year has gone through the roof.  In...
From the Small Business Administration. This useful article, written by Caron Beesley, Community Moderator provides advice that we agree with and use with our clients. Take a moment to read: “When did you last take a marketing 101 course? Don’t have enough...
