What We Do
In 2009 we started the firm as a public relations consultancy. Our approach to public relations, however, is based on nearly 30 years of experience. Michael Perini, owner of Perini & Associates spent years gaining experience and refined the business model to develop strategies and programs that are both relevant and of value to clients today. Our key to success: “We start with a clean sheet of paper and build a communication strategy that fits the client. No “cookie cutter” method here,” said Michael Perini. “We tailor our recommendations for clients and partner with them for positive public relations and marketing results.
Public Relations and Marketing
- Manage communications, outreach and alliance-building
- Build credibility; enhance corporate responsibility/citizenship
- Manage risk; crisis management counsel; brand awareness
- Build collateral materials that target audiences and produce results
Reputation Management
- Establish and build reputations — Corporate, Nonprofit, Individual
- Identify and build business relationships
- Build public-private partnerships
Access Services
- Develop “who’s who” list of contacts
- Make introductions for clients
- Build trust and credibility
Business Development
- Develop strategy, plans and agreements
- Create markets and materials
- Provide business, political and market intelligence