Research Archives - Page 3 of 4 - Perini & Associates

How to do Public Relations

by Michael Perini | Jun 30, 2011 | Advice and Counsel, Research

Michael B. Perini, ABC perini & associates Deciding how to do public relations can be a difficult task. The world of PR has changed dramatically in the past several years due to the instant nature of communication brought on my mobile technology, the need to...

So, You Want To Plan A Special Event?

by Michael Perini | Jun 9, 2011 | Advice and Counsel, Research, Social Media

by Michael B. Perini, ABC perini & associates Hosting a special event is a great public relations activity. However, be warned: Â planning a special event is not for the weak or timid of heart. Obtaining success is possible, but only after exploring...

Is it time for a PR checkup?

by Michael Perini | Apr 7, 2011 | Advice and Counsel, Research

by Michael B. Perini, ABC perini & associates You go to the doctor, right? You change the oil in your car. Â Yes? You have someone review your taxes. Â Hopefully so! Well then, why not have a PR — public relations checkup? Look, we know...

Community Surveys: Lessons Learned

by Michael Perini | Mar 31, 2011 | Advice and Counsel, Research

by Michael B. Perini,Â ABC perini & associates One of the best ways to find out what the public thinks,Â Â the attitudes of employees, clients’ requirements or what association members want is to conduct a survey. For...

Like or Unlike — Replacing The Color-Coded Terror Alerts

by Michael Perini | Jan 27, 2011 | Advice and Counsel, Crisis Communications, Public Relations News, Research

by Michael B. Perini, ABC perini & associates Today, officials at the Department of Homeland Security (DHS) will announce that the color-coded terrorism alert system that has greeted all of us when traveling will be Â phased out over the next 90 days....

Where do we go 2011?

by Michael Perini | Jan 13, 2011 | Advice and Counsel, Business Development, Research

Where R we going? by Michael B. Perini, ABC perini & associates Are you wondering where public relations is going in 2011? Â Here at Perini & Associates our task is to anticipate communication trends and serve our clients with up-to-date information...