Due to popular requests we started an audio podcast.  Use this link to subscribe — FREE!  Or  click on the “podomatic” icon on the home page.  You will find useful tips and information...
Occasionally, I will recommend a  news article, book, blog post, research or a short video clip to view relating to public relations, marketing, organizational communication and business development. This “eperini Readview”...
by Michael B. Perini, ABC perini & Associates Buy Veteran is a national campaign spearheaded by the National Veteran-Owned Business Association (NaVOBA) to bring the success and momentum of the National Veteran Business Movement to all of...
by Michael B. Perini, ABC perini & associates With the Halloween holiday around the corner and those creepy spiders crawling up walls everywhere, I thought a post on what makes public relations scary for many a perfect fit for this weekly post. Yes, believe it or...
by Michael B. Perini, ABC perini & associates Contrary to what you might think magazines are being fueled by the internet.  Yes, amidst all  the excitement with social media, i.e. Facebook, YouTube, Twitter and the like, we are still...