Social Networking Is Provoking Change

by  Michael B. Perini, ABC
perini & associates

The facts speak for themselves.  Numbers don’t lie.  For example, look at the two charts presented in this post.  The implications for your business, non-profit or issue are significant.  If you aren’t using social media in your public relations strategies and practices you are loosing multiple opportunities to engage in conversations with current customers, potential customers and supporters. We recommend that you take advantage of the possibilities that social networking allows.   So, how do you accomplish this?

1.  Have your website checked by an expert for SEO. Make sure the search engine optimization or SEO  to improve visitors to your website “physical” comes with a prescription for success.

2.  Design a Facebook company or issue page and keep it updated.  Updates drives followership.

3.  Sign on to Twitter and “tweet” relevant activities, events and news to followers.  Follow key industry or issue professionals.

4.  Build relationships.  Take advantage of the possibilities that social networking allows by showcasing your knowledge.  Make sure you engage with others are a frequent basis.

5.  Become a blogger. Start blogging about your industry, business or issue.  Doing so, speaks volumes about your passion and committment to your product or service.

Research Starting Point:

Total Time Spent Worldwide:

Again, the numbers don’t lie.  You never know who could be watching or whose attention you might attract.  We can guide you.