{"id":3592,"date":"2017-01-25T15:26:32","date_gmt":"2017-01-25T15:26:32","guid":{"rendered":"http:\/\/www.periniassociates.com\/?p=3592"},"modified":"2017-01-25T15:26:32","modified_gmt":"2017-01-25T15:26:32","slug":"pricing-marketing-services-and-products","status":"publish","type":"post","link":"https:\/\/periniassociates.com\/index.php\/2017\/01\/25\/pricing-marketing-services-and-products\/","title":{"rendered":"Pricing Marketing Services and Products"},"content":{"rendered":"<p>By, Michael B. Perini, ABC<\/p>\n<p><strong><em>I can&#8217;t tell you how many potential clients have no PR\/marketing budgets or strongly believe that spending $$$ on professional PR\/marketing is expensive; a cost rather than investment for their business. \u00a0Well, let\u2019s just see.\u00a0 Here is some shocking facts for all those non-believers.<\/em><\/strong><\/p>\n<p><em>A list of 12 comparisons among common consumer products and services.<\/em><\/p>\n<ul>\n<li>Facebook Page = what is cheaper<strong> than free?<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Website = cheaper than the average of 3 <strong>car payments.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Business Marketing plan = cheaper than<strong> a lightweight road bike.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>News release about your business = cheaper than a<strong> pair of running shoes.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>YouTube business video = cheaper than<strong> a canister vacuum.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Banner = cheaper than<strong> 2 pairs of your favorite wedge or slip-on Croc shoes.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Business Logo = cheaper than<strong> two hours with your plumber.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Social Media = cheaper than any form of advertising today. Reach over 1,000 people for less than $1.<\/li>\n<\/ul>\n<ul>\n<li>Musical jingle = cheaper than a<strong> bachelor party weekend.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Radio personality at your event = cheaper than upgrading to a<strong> new smart phone<\/strong>.<\/li>\n<\/ul>\n<ul>\n<li>200,000 new encounters in 20 minutes = cheaper than<strong> a oil change.<\/strong><\/li>\n<\/ul>\n<ul>\n<li>Marketing consultant = cheaper than a<strong> divorce lawyer!<\/strong><\/li>\n<\/ul>\n<p><em>We understand your marketing program is a balancing act. <strong>So, why not take control with smart, cost-efficient business building marketing strategies?<\/strong><\/em><\/p>\n<p>Call or come in for a <strong><em>free<\/em><\/strong> one-on-one consult from a PR\/marketing professional.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By, Michael B. Perini, ABC I can&#8217;t tell you how many potential clients have no PR\/marketing budgets or strongly believe that spending $$$ on professional PR\/marketing is expensive; a cost rather than investment for their business. \u00a0Well, let\u2019s just see.\u00a0 Here is some shocking facts for all those non-believers. A list of 12 comparisons among [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2776,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[7],"tags":[423,39,102,49],"class_list":["post-3592","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advice-and-counsel","tag-colorado-pr","tag-marketing","tag-perini","tag-pr"],"_links":{"self":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/posts\/3592","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/comments?post=3592"}],"version-history":[{"count":0,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/posts\/3592\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/media\/2776"}],"wp:attachment":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/media?parent=3592"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/categories?post=3592"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/tags?post=3592"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}