{"id":46,"date":"2017-01-11T22:22:26","date_gmt":"2017-01-11T22:22:26","guid":{"rendered":"https:\/\/periniassociates.com\/?page_id=46"},"modified":"2026-01-26T22:42:12","modified_gmt":"2026-01-26T22:42:12","slug":"what-we-do","status":"publish","type":"page","link":"https:\/\/periniassociates.com\/index.php\/what-we-do\/","title":{"rendered":"What We Do"},"content":{"rendered":"

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What We Do<\/strong><\/h1>\n

 <\/p>\n

In 2009 we started the firm as a public relations consultancy. Our approach to public relations, however, is based on nearly 30 years of experience. Michael Perini, owner of Perini & Associates spent years gaining experience and refined the business model to develop strategies and programs that are both relevant and of value to clients today. Our key to success: \u201cWe start with a clean sheet of paper and build a communication strategy that fits the client. No \u201ccookie cutter\u201d method here,\u201d said Michael Perini. \u201cWe tailor our recommendations for clients and partner with them for positive public relations and marketing results.<\/p>\n

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Public Relations and Marketing<\/h2>\n
    \n
  • Manage communications, outreach and alliance-building<\/li>\n
  • Build credibility; enhance corporate responsibility\/citizenship<\/li>\n
  • Manage risk; crisis management counsel; brand awareness<\/li>\n
  • Build collateral materials that target audiences and produce results<\/li>\n<\/ul>\n

    Reputation Management<\/h2>\n
      \n
    • Establish and build reputations \u2014 Corporate, Nonprofit, Individual<\/li>\n
    • Identify and build business relationships<\/li>\n
    • Build public-private partnerships<\/li>\n<\/ul>\n

      Access Services<\/h2>\n
        \n
      • Develop \u201cwho\u2019s who\u201d list of contacts<\/li>\n
      • Make introductions for clients<\/li>\n
      • Build trust and credibility<\/li>\n<\/ul>\n

        Business Development<\/h2>\n
          \n
        • Develop strategy, plans and agreements<\/li>\n
        • Create markets and materials<\/li>\n
        • Provide business, political and market intelligence<\/li>\n<\/ul>\n

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          What We Do   In 2009 we started the firm as a public relations consultancy. Our approach to public relations, however, is based on nearly 30 years of experience. Michael Perini, owner of Perini & Associates spent years gaining experience and refined the business model to develop strategies and programs that are both relevant and […]<\/p>\n","protected":false},"author":2,"featured_media":2231,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"class_list":["post-46","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/pages\/46","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/comments?post=46"}],"version-history":[{"count":6,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/pages\/46\/revisions"}],"predecessor-version":[{"id":100152,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/pages\/46\/revisions\/100152"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/media\/2231"}],"wp:attachment":[{"href":"https:\/\/periniassociates.com\/index.php\/wp-json\/wp\/v2\/media?parent=46"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}